WOW Workshops
When you hear workshop, you might expect the same humdrum product strategy experience you’ve encountered with other companies.
Except with Upstream 360, you work with illustrators who sketch as quickly as you can imagine. Copywriters take your data and make it into poetry. Strategists discuss how to help your innovation enter the real world, and video directors and producers use props and science equipment to bring the magic of your product to life. We bring your product to fruition using our hands-on product strategy.
Even better? We don’t stop at the workshop. Every WOW workshop gives you results you can use right away because we help adapt output to whatever you need.
Walk away with jumping-off points for your current project strategy by utilizing iterative innovation that you can use with your in-house marketing, or work with us to take workshop ideas into full-blown production.
Signature Science Story
We love complicated science. It’s why we call ourselves the curious nerds.
But we also believe in infusing advertising principles into selling science.
Because you’re always selling, whether to a customer, the marketing department, or your boss.
This is why the signature science story about your product’s science must always be innovative, easy to understand, and a little sexy.
We do the legwork of reading all the science, sifting through the data, and working with R&D to wrap our minds around innovative technologies to create a Signature Science Story.
These Stories are the foundation of product communication. They explain how your product’s technology works in quick, compelling and intuitive ways.
So you can sell your idea to just about anyone.
Studio Lab
Since 2001, Upstream 360’s Product Studio Lab has been the birthplace of countless product demos, science visualizations, and 3 Second WOWs.
The epicenter of our curiously nerdy headquarters, the Product Studio Lab houses a full production studio, an arsenal of science-seeking cameras, and a warehouse full of labware and life-ware to help countless brands show off their science in a new light.
Whether the end result is a standalone demo or part of a larger digital content strategy, the Studio Lab reveals your product’s magically intuitive point of difference, turning scientific innovation into marketing success.